here is the article itself if anyone is interested in reading it, I found it to be a pretty good read:
http://www.feaststl.com/dine-in/features/article_88594a9a-b4f9-11e3-858b-001a4bcf6878.html
http://www.feaststl.com/dine-in/features/article_88594a9a-b4f9-11e3-858b-001a4bcf6878.html